Client Cost Accounting

Client profit planning and cost accounting are vitally important to any business. Advertising agencies however, often lack the necessary resources and tools to develop and maintain a good profit planning/cost accounting system.

Ad-Input® provides a Client Cost Accounting application that is designed to help management monitor three very important areas in agency operations. These are Client Profitability, Agency Overhead and Employee Productivity.  

It is imperative that management has this information available to monitor profitability of ongoing client relationships and plan future projects.

Application Description

Most of the data for this application is created automatically through normal processing.  Monthly reports, at the least, should be printed to monitor the results of operations.  Ad-Input‘s Client Cost Accounting application is basically a report-writer system in which in-depth and summary data can be compiled and printed. These valuable management reports can be requested for any time period, in different client ranges and selected formats such as by AE or locations.

HIGHLIGHTS

 

·         Documents employee productivity

·         Documents client profitability

·         Computes agency’s overhead

·         Provides valuable management reports

Client Profit Plan

·        Forecasting expected billings and gross profit

·        Budget for staff time and associated costs required to perform client’s work

·         Projected net profit by client

Profitability Reports

·        Gross Income to Budget compares client’s projected gross income by type to the actual gross income earned on billings

·         Profit and Loss compares client’s profit plan to actual transactions that have occurred

·        Client Profit Ranking shows each client’s net profit and ranking in contribution to agency’s earnings

·        Individual profit and loss reports for each client showing total billings, gross income earned, client direct expense and applied overhead for the requested period

·        Summary presents client profit and loss information in summary format

 

Proof Back 

·        Report compares clients’ standard overhead to actual overhead

·        Applies actual overhead to each client with clients’ net profit reconciled to corporate net profit for the same period

 

Direct Time Reports

 

·        Reports detail of all client time, both billable and non-billable, by department and employee

·        Includes time such as vacation, sick leave, new business and agency administration

Employee Time Budget Reports

·        Reports compare actual employee time spent on a client to client’s planned time budget

Direct Income/Expense Report

·        Lists all client gross income and non-billable direct expenses by type

Billing, Gross Income Report

·        Report lists the total billings, gross income by client and type

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